Sales lead generation at Foodpanda Bangladesh Ltd

Abstract

Online food delivery portal is a platform where people can log in to find a wide a range of restaurants where they can place their order and receive their favorite meal at their doorstep. It has been merely seven years that this service kicked off in Bangladesh with a boom. Foodpanda Bangladesh Limited is a German-based company founded in Bangladesh. It was in December 2013. Initially, Rocket Internet, a European internet corporation, was created. It is well known for developing start-ups and maintaining shareholdings in a number of internet-based models. As a mandatory requirement of MBA program, I completed my internship at foodpanda Bangladesh Ltd. as an employee. I am working here at Commercial executive at Partner management team and my prime objective was to know about the partner management, business expansion and marketing activities of foodpanda Bangladesh Ltd. The purpose of this internship report is to analyze sales and marketing activities in the real-life situations of an organization.