An assessment of customer expectation from online hotel booking service: a study on Jovago.net

Abstract

The report is prepared to analyze some aspect of Jovago Bangladesh Limited and evaluates these aspects. As Jovago is a new company the information is very scarce. My report entitled “An Assessment of Customer Expectation from Online Hotel Booking Service: A Study on Jovago.net”. Main finding of this report is to know the customers insight of online hotel booking platform. Online hotel booking platform is a new type of business for Bangladeshi people. People did not experience this kind of service till now. So as for Jovago it is very important to know the customers view. This report will give an insight of customer’s perspective. To make report valuable a research has been conduct to know the potential customers. This report will help Jovago to build effective strategies as well as providing right directions.